Why does Electrolux need all this information?

This information assists in qualifying the best possible resellers for Electrolux products and understanding what we as a manufacturer need to provide you to most effectively support your success in representing, presenting, demonstrating and marketing the Electrolux brands and products. Additionally the Portal database provides an up-to-date mechanism for powering our Dealer Locator, communicating price sheets, updates and other valuable information with authorized dealers.